We design with the woman in mind – not as an ideal, but as she is: composed, present, and individual. Each piece is shaped with quiet precision, following the body rather than correcting it. She stays at the centre; the clothing moves with her. In this quiet confidence, the clothing gains freedom – expressed in clarity, form, and ease.

Freedom and clarity – these values define the spirit of paradis collections.

We see the woman as confident, feminine, grounded, and full of character. Our collections express this in precise essentials as much as in expressive eveningwear. To us, clothing is a form of language, of identity, of statement. We create pieces that can accompany a woman from morning to night, evolving with her and the moment, always sending a considered message.

Since 1991, paradis collections founded as paradis des innocents has been part of Zurich’s fashion landscape, known for refined craftsmanship, timeless design, and exceptional quality. Every piece is conceived with precision in our Zurich atelier and thoughtfully produced by a family-run workshop in Croatia. We value close relationships with everyone involved — the seamstresses who bring our designs to life, and the women who wear them. Many of them have become dear friends over the years.

Our team works hand in hand on Oetenbachgasse in Zurich. It is here that ideas take shape, through dialogue, design, production, communication, and sales. Our boutique, housed in a historic gem in the old town, is a space for personal connection. It’s where we respond to individual wishes, create made-to-measure garments, and continue the conversation between craftsmanship and the women it is made for.